CarBuzz
EV Pulse
Cars.com
The Best-Driving Prius Ever
Previous Toyota Priuses have been decidedly lackluster performers when it came to the fun-to-drive quotient, emphasizing efficiency. But in chasing a younger, more style-conscious buyer, Toyota has reengineered the Prius to be a lot more satisfying to drive. I won’t call it entertaining as this is certainly no sports sedan, but its lower center of gravity, better seating position, significant boost in power, and much more communicative chassis and steering (aided by 19-inch wheels and tires on my test cars) has created a much more satisfying experience. The new Prius is peppy from a rolling start (less so from a standing start), and despite the familiar drone from the continuously variable automatic transmission, the Prius moves smartly about town.
Ride quality is excellent, with a nice combination of damping on broken pavement (even with the big wheels) and tight body roll control. Brakes are a damn sight better than they ever have been, with excellent pedal feel and firm grip — no squishiness here. The adaptive regeneration that ties into the forward collision system takes some getting used to; it will apply aggressive regen if it detects you approaching slower traffic and lighten up on that regen as the traffic moves off. I got used to it rather quickly, however, and actually enjoyed the assist, which feels a bit like engaging distance-keeping cruise control (even when you’re not using cruise control).
Road and Track
Always heroically practical, the Prius now has the style and performance to make it enjoyable, too.
www.roadandtrack.com
On a straight highway, it’s spectacular. The new model is firmer than the average Toyota buyer expects, but dispatches bumps in a thud-and-done Germanic way. It’s utterly relaxed as a cruiser, quiet and refined at 70 mph, with just a bit of road noise creeping in. Combined fuel economy comes in at 57 mpg for the FWD Prius LE on its 17-inch wheels, but that falls to 54 for an AWD LE, 52 for an FWD XLE or Limited on 19s, and 49 for the AWD XLE or Limited. That’s a steep falloff, but MPG doesn’t scale linearly, so the difference isn’t quite as big as it looks. It also doesn’t change the result: The Prius is the most efficient hybrid on sale, and even in AWD XLE format it beats the MPGe efficiency rating of the all-electric GMC Hummer.
Green Car Reports
A wedgelike profile, peppier powertrain, and reconfigured cabin make the Prius more appealing, without losing any of its high-mileage bragging rights.
www.greencarreports.com
Wait, THIS is a Prius?
To our eyes, the shape is stunning. It produced rapturous awe among those who saw the near-simultaneous Prius debuts held in Japan and Los Angeles in mid-November, but it wasn’t clear the car itself would look as good as images taken from carefully chosen camera angles. It does.
Toyota’s primary goal was to produce a wind-cheating shape that minimizes aerodynamic drag. A pure wedge shape is as close as designers can get to ideal, while still creating a vehicle that meets lighting, safety, and vehicle requirements. Many have tried, some with not-entirely-successful results; consider the Mercedes-Benz EQS sedan, for instance.
The 2023 Prius has a remarkably low nose, like the last generation, but now a hood that rises into a windshield almost at the same angle. The smooth arc continues over the roof, down the tailgate, and ends abruptly at a Kamm tail with simple, thin, horizontal lights sweeping from corner to corner. There’s no more split rear window, a Prius hallmark for three generations, and the rear door handle is hidden in the roof pillar trim (a la C-HR) with a button inside to release the electric latch before you pull the door open.
Jalopnik
The 2023 Prius is so striking, in fact, that at one point while I was driving it, a man in a bright red Dodge Viper nearly broke his neck to take a look at me. When you put the last-generation Prius next to the all-new 2023 model, the contrast is even stronger.
In fact, at Toyota’s launch event, the previous-generation Prius got a gentle ribbing from one of Toyota’s own engineers. He said that, overall, every Prius has been a good-looking car... with the fourth-gen being the only exception. You can’t win ‘em all, but Toyota has fixed the situation and then some with this all-new model The aggressive styling is one sign that Toyota is aiming the new Prius straight at younger buyers. I think it’s a hit.